Thursday, March 22, 2007

Alternative Spring Break on MTV

The 2007 Anti-Death Penalty Alternative Spring Break was on MTV's TRL Thursday at 3:19 Central.

A longer version is going to be aired on MTV's "The Amazing Break" on March 24, Sunday at 8 AM Eastern (7 AM Central) with repeats to follow on other dates. MTV has a page up about the spring break. Also the news special will get some repeat airings at MTV News in other time slots.

Total Request Live (commonly known as TRL) is the flagship television series on MTV that features popular music videos. TRL is MTV's prime outlet for music videos as the network continues to concentrate on reality-based programming. In addition to music videos, TRL to promote their newest works to the show's target features daily guests. The show is a popular promotion tool used by musicians, actors, and other celebritiesteen demographic.

According to Nielsen Media Research, TRL averages 451,000 viewers a day.

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